Marketo and Iterable are both cross-channel marketing platforms that offer a range of features and tools for creating and optimizing marketing campaigns. Marketo is generally more expensive than Iterable and offers a wider range of features, including email marketing, marketing automation, lead management, and analytics. Iterable includes these features, as well as support for push notifications, SMS, and in-app messaging, and may be a more affordable option for some companies. Both platforms offer user-friendly interfaces and integrate with a variety of third-party tools, but Iterable may have a more extensive list of integrations. Ultimately, the choice between the two platforms will depend on a company’s specific needs and budget.

Twitter is a mess, but it’s still addictive. While some may have headed to Mastadon, those who stay around might still want to make the most of the bird site. If you feel your timeline is very cluttered, a new tool called Prune your follows can really help.